CRM App Development

Custom-built CRM app development designed to streamline your sales, marketing, and customer success workflows. Fast.

We build intuitive, secure CRM solutions that help UK businesses automate engagement, optimise pipelines, and achieve ROI in months, not years.

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Key Differentiators and Benefits

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Bespoke CRM platforms tailored to your processes, teams, and customer data workflows

Mobile-first, modular builds that scale with your business and integrate with existing tools

Proven results in reducing lead times, improving engagement, and boosting sales performance

Trusted by leading UK brands, with Midlands-based delivery and nationwide service

A CRM App That Works Around Your Business

Tailored Solutions for Every Use Case

Every business runs differently. That’s why our CRM applications are built from the ground up to align with your workflows, whether that’s a sales-focused team chasing leads, a customer service operation managing support tickets, or a marketing team driving campaigns. We design CRMs to match your working style, not the other way around.

Our apps integrate with calendars, email clients, and third-party APIs to ensure you’re working with live data across all systems. From finance tools to support platforms, everything talks to everything, giving your team the complete picture at all times.

Designed for Teams and Real Users

Ease of use is built in from the start. We create CRM apps that feel natural, look clean, and are easy to use, whether on mobile or desktop. Your sales team can update records in the field, your managers can monitor pipelines on tablets, and your support staff can respond faster.

Collaborative features ensure departments don’t work in silos. Shared timelines, smart notifications, and visibility controls support real teamwork. Our UI/UX process involves real user input, ensuring the system works for those who rely on it daily.

Request a Demo of Our Latest Projects

Tablet really awesome coffee and PHS ipad sales app

Measurable Business Impact

Cut Lead Times, Increase Conversions

A CRM isn’t just software. It’s your sales machine. With the right build, it speeds everything up. Automated follow-ups, smart pipelines, and real-time insights help reduce lead times and drive more conversions. Our clients see faster decision-making, fewer missed opportunities, and a tighter handle on performance.

In many cases, we’ve helped businesses cut manual admin by 30% and boost sales team efficiency by up to 50%. That’s more deals, less waste.

Your Data, Doing More

With our CRMs, data becomes an asset rather than an overhead. Every click, message, and note is captured and turned into actionable insight. Our analytics dashboards give you visibility into team performance, customer behaviour, and pipeline health, all in real time.

Accurate data drives better decisions. Custom reports, intuitive filters, and alert systems ensure nothing falls through the cracks.

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ciclozone fitness app mobile app development

How Our CRM App Development Works

We start with collaborative workshops. Your team explains your workflows, pain points, and goals. We listen, map it out, and start shaping a CRM that fits. This includes UI/UX prototyping and journey mapping so we all know what success looks like before we write a line of code.

It’s not off the shelf. It’s yours by design.

We work in sprints, showing progress regularly and involving you throughout. You test features as they’re built, give feedback, and we refine until it’s right. From secure data handling and speed optimisation to CRM-specific integration testing, our process is thorough, transparent, and designed for reliability.

Whether it’s mobile, desktop, or both, the experience stays consistent and secure.

Once your CRM app is tested and approved, we manage the launch. Whether that’s in the App Store, Google Play, or a private internal rollout. But we don’t disappear.

We provide ongoing updates, feature enhancements, and SLA-backed support. If your workflows change, your CRM evolves with them.

Ciclozone

Indoor cycling for studios and home cyclists

Really Awesome Coffee

Coffee Franchise: Staff EPOS and customer ordering app

Jaguar Land Rover

Vehicle compound management system

Why Choose Apps Plus

Built Around Your Business Goals

Most CRMs force you to adapt. Ours adapt to you. With Apps Plus, it can start with a phone call, a few days’ thinking, and one planning meeting, and you’re on your way to a working prototype.

Everything is built with your results in mind: better conversions, faster response times, and more effective teams. We help you cut admin, not corners.

Proven Track Record

From Jaguar Land Rover to Hammonds Furniture to Really Awesome Coffee, we’ve delivered CRMs that work. These aren’t one-off jobs. They’re part of long-term relationships built on reliability and results.

We understand compliance, field operations, and complex data needs. Our clients stay with us because we keep solving the problems that matter.

Our USPs:

UK-based team
Over 12 years of experience
Bespoke app development, scalable to any business

Transform Your Business

Unlocking CRM Value for Your Business

Built for Both Startups and Enterprise

Startups use our CRM apps to accelerate growth and support funding. We deliver MVPs fast, with core features like lead capture, automation, and insight dashboards.

Enterprises rely on us to connect CRMs to legacy systems, roll out securely at scale, and give thousands of users a better experience. Whether you’re growing or optimising, we make CRM work harder.

Long-Term Partnership and Support

Our work doesn’t end at launch. We monitor app performance, release updates, and refine features based on user feedback. Whether you need bug fixes, new modules, or just peace of mind, we’ve got you covered.

CRM apps should evolve with your business. That’s why we treat every build as a long-term partnership, driven by your goals.

Frequently Asked Questions

How much does CRM app development cost?

Costs vary depending on the features, platform, and integrations required. A simple MVP might start from £20,000. Full-featured builds can range between £50,000 and £150,000+.

How long will it take to build my CRM app?

An MVP typically takes 8 to 10 weeks. Larger, enterprise-grade builds usually take 3 to 5 months.

What features should I prioritise?

That depends on your goals. For sales teams: lead tracking, email sync, and pipeline automation. For customer success: ticketing and feedback tools. For marketing: campaign tracking and segmentation.

Can it integrate with our existing tools?

Yes. We support integrations with email systems, calendars, ERPs, finance tools, and more. If there’s an API, we can connect it.

How secure is the CRM?

Very. All our apps include encrypted data storage, secure APIs, permission-based access, and GDPR compliance as standard.

Will the CRM work across devices?

Absolutely. We build mobile-first, so your CRM works seamlessly on phones, tablets, and desktops.

What support is available after launch?

We offer SLA-based support, including monitoring, fixes, performance checks, and new feature planning.

What tech stack do you use for CRM apps?

Common stacks include React Native, Node.js, PostgreSQL, Azure, and AWS. We choose the right tools based on your needs and long-term plans.

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